Crane Product Manager (m/f/d)

YOUR RESPONSIBILITIES

Research and analyse the demand and competition of the crane market in Europe, and develop product plans and development plans that meet market needs
Manage the overall lifecycle of the crane product line, including product pricing, market positioning, product promotion, and sales channels
Work closely with the R&D team, participate in the product design and development process to ensure that the product meets customer needs and market standards
Coordinate marketing activities and sales support, including exhibitions, advertising, promotional materials, etc., to increase brand awareness and product sales
Monitor sales data and market feedback, analyse market trends and competitive dynamics, and adjust product strategies and promotion plans in a timely manner
Coordinate communication and cooperation with the sales team and channel partners to support them in achieving sales goals and customer satisfaction
Regularly report market conditions, product sales, and promotion effectiveness to management, and provide improvement suggestions and business growth strategies

Bachelor’s degree or above in Engineering or related fields, with a background in crane machinery industry and relevant experience
More than a few years of work experience in crane product management or marketing promotion, experience in the European market is preferred
Familiar with the crane demand and regulatory standards in the European market, with market analysis and product positioning capabilities
Excellent team management and project coordination abilities, able to effectively collaborate with cross-functional teams
Outstanding communication and negotiation skills, able to effectively communicate and coordinate with customers, partners, and internal teams
Good spoken and written English proficiency, proficiency in other official languages of the European Union is a plus
Possess business acumen and market insight, able to seize market opportunities and formulate effective marketing promotion strategies

Bedburg bei Köln

Please apply stating your salary expectations and availability. Please do not hesitate to contact us if you have any questions.